Business of Styling Online Short Course

The Business of Styling Online Short Course looks at how to create a successful styling business. Students will learn the difference between personal styling, editorial styling and commercial styling, and the success factors to thrive in each field. This course teaches students how to market themselves, get consistent bookings, and how to price their services correctly for clients with different budgets. Each week students work on practical assignments to practice all the skills of a professional freelance stylist. From what a stylist does day to day, to all the factors a professional stylist must take into consideration to build good relationships and generate profit. By the end of the course, student will have: • An understanding of what makes a successful personal styling business • Learnt how to monetise and price their services • Learnt how to build a network of clients • Created mood boards and client profiles • Explored the different types of styling • Received clear steps on how to get their own press to grow their social proof and be seen as an authority • Developed a roadmap and checklist for growing their business from scratch